I joined Viggle, a rewards program for TV, to lead and build their front-end team. Viggle was a mobile application that allowed for audio "check in" to TV shows, with additional second screen experiences and a points and rewards system.
- Built the front end team from scratch - creating a high-performing unit, which architecting the Viggle web portal.
- Joining immediately prior to launch, Viggle ultimately surpassed 4 million daily active users
Games and in-app experiences
In addition to the basic "check in" and points earning rewards for watching TV, Viggle aimed to provide functionality to support greater interest and engagement with particular broadcasts. This would both ensure audience loyalty, and connect them more directly to commercial activity related to the show.
- Delivered the "My Guy Fantasy Sports" in-app game, that supported over 25,000 simultaneous players during NFL broadcasts
- Designed and built several small "lottery ticket" style in-app mini games
- Rebuilt the rewards catalog on an Angular architecture - improving performance and enabling real-time updates to both functionality and inventory
